Name
Gran Tulum


Line of business
Real estate


  • Branding
  • Editorial
  • Photography

Location
Tulum, México


Case study

Gran Tulum is a real estate project located in Tulum, Mexico. We developed a graphic system that referred to the basic essence of nature, through luxury and simplicity.

For our editorial proposal we used a typography with tribal features, which maintain a sophisticated feel. To consolidate the visual system we designed graphic resources inspired by the astral world that reinforce the concept of mysticism, the spiritual and the ancestral connection with the nature of Tulum; like the illustrations and finishes that refer to the texture of the starry sky at night. The color palette was chosen thinking about the balance that exists between the natural and architectural environment, creating a space in which both coexist in harmony.

Gran Tulum, your link with nature.

Collaborations
Marble Pieces: AYRES
Ceramic Pieces: Anna Lebrija

Release
October, 2019


Photos by
Futura


No.
99


No.
99

Release
October, 2019

Photos by
Futura

Envelope

Emboss

 

Flyer

 

 

 

Markers

 

 

 

Business cards

Icon

 

Graphic Elements

Envelopes

 

Editorial

 

 

 

Lunar calendar